Candy Funhouse
Creative/Marketing Associate (2022-2024), Videography/Photography Intern (2021-2022)
Organized and came up with viable ideas and concepts for the Chief Candy Officer campaign, like opening up applications to children, which caused worldwide recognition through various notable media channels, including Narcity, CTV News, and CBC, and also grabbed the attention of celebrities (unable to disclose due to NDAs) into applying for the role. Revamped the Candy Funhouse Youtube channel, which started at 100 subscribers, to now 1M+ (and counting) in subscribers. Attended the Sweets and Snacks Exposition in Chicago, which helped gain brand recognition and secure brand deals with companies like Bazooka Candy Brands. Spearheaded design decisions in the Bubblegum Challenge campaign, which raised funds for chronic respiratory diseases in partnership with The Lung Health Foundation. Provided professional product photography using the Canon T7i with 90% of images currently being used throughout all their social media platforms (Instagram, Pinterest, Tiktok, Facebook) and have been featured on 6ixBuzz News. Assisted in redesigning their brand/website, which resulted in an increase in company mentions via social media shares. Edited the visual design and layout of communications materials using Photoshop and Lightroom, which attracted new B2B clientele such as MoonPie and Terry's Chocolate. Filmed, edited and directed videos that have 55.6 million+ views on Tiktok.
Roses Are Rez
Product Photography & Social Media Content Management
Led custom product photography for the website, which attracted over 1000 new customers. Generated social media engagement across Pinterest, Instagram, TikTok and Facebook, resulting in over 1800 orders and 20k USD in sales. Redesigned packaging aesthetics resulting in MoM more Etsy reviews and social media postings from satisfied customers
Ensembl
Concept Product Photography
Took concept product photography and edited the ideas in Adobe Photoshop
